A LETTER FROM PORTLAND For new businesses in WA & OR

You started a business in the Pacific Northwest. We hope you'll consider us for the books.

We sent you a handwritten letter because it's how we'd want to be introduced. This page is the rest of it — a 30-second video, what your first year actually looks like in Washington or Oregon, and why we think we're a good fit. No pop-ups, no chatbots, no hard sell.

From
Make Ready Bookkeeping
Portland, Oregon
To the founder at
Your Business Name
c/o your registered
agent address
30 Seconds · From Bradley

Hi. Here's who we are, in 30 seconds.

We made this short instead of a sales page so you can decide quickly if it's worth your time. Watch, then read on if it sounds right.

Tap to play
A short note from Bradley
01 — Why You Got The Letter

We watch state filings. That's how we found you.

Both Washington and Oregon publish new business registrations as public record. We pull the list each week, look at the type of business and the registered agent address, and write personally to a small number of new founders we think we'd genuinely be a good match for.

We don't run paid ads. We don't buy lead lists. We don't email. We mail you a letter because if we're going to be the person seeing every transaction your business runs through, you should know what we sound like in our own handwriting first.

If we got it wrong — wrong fit, wrong timing, already have a bookkeeper — toss the letter and we won't follow up. We send a small enough number of these that we read every reply.

02 — Your First Year

Things Washington and Oregon won't put on the welcome packet.

Your CPA might mention these in March. Your bank won't mention them at all. By then it's late. These are the filings, taxes, and registrations new businesses miss in their first year — every single one of which we handle for clients on day one.

Washington

What WA throws at you.

  • B&O Tax Quarterly
    Washington's Business & Occupation tax is on gross receipts, not profit. Classified by activity (service, retail, wholesale) and filed quarterly with the Department of Revenue. Easy to get the classification wrong. Easy to miss a deadline.
  • L&I Workers' Comp Quarterly
    Washington runs its own workers' comp through Labor & Industries. Different rates by job classification, quarterly hour-based reporting. Not the same as private workers' comp anywhere else.
  • PFML & WA Cares Payroll
    Paid Family & Medical Leave (employer + employee) and the WA Cares long-term care fund both come out of payroll. Both are recent. Both surprise people.
  • City B&O Varies
    Seattle, Tacoma, Bellevue and others have their own B&O on top of the state's. Different forms, different thresholds, different deadlines.
Oregon

What OR throws at you.

  • Corporate Activity Tax If > $1M
    The CAT is a gross receipts tax that kicks in at $1M in commercial activity. Easy to assume it doesn't apply, then realize in year two it does and you've owed estimates the whole time.
  • Statewide Transit Tax Payroll
    0.1% withheld from every employee's wages. Not optional. Not the same as TriMet. Filed quarterly with the Department of Revenue.
  • TriMet / Lane Transit Employer
    If you operate in Portland metro or Eugene, you owe transit district payroll taxes on top of everything else. Boundary maps matter — being one address off changes whether you owe.
  • Portland Metro Stack City
    Arts Tax, Multnomah County Preschool For All, Metro Supportive Housing Services. Three separate Portland-area taxes most new business owners have never heard of until April.
In both states

Annual reports, registered agent, and the quiet stuff.

Both states require an annual report with the Secretary of State, registered agent on file, and proper LLC or corporation maintenance. The penalty for missing it isn't a fine — it's administrative dissolution. Your business stops legally existing. Recovering from that is doable but expensive, and it'll show up on a future buyer's due diligence forever.

03 — Why Us

Two states. Operators first, bookkeepers second.

We didn't start as a bookkeeping firm. We started as small business operators who built finance and operations across multiple locations and multiple companies — then began doing the same for other founders who asked. Today we manage the books for a wide range of small businesses across Washington and Oregon.

1
Operating location · Portland
10d
Monthly close target · books in your inbox by the 10th

Running operations across multiple states taught us what most generalist bookkeepers never see: how multi-state payroll works in practice, what a registered agent change actually breaks, why your bank reconciliation looks fine the day you sell a location and falls apart three weeks later. We learned it on our own books before we did it for anyone else's.

For a brand new business, this matters in one specific way. We're not figuring out your first year alongside you. We've already handled other companies' first years — including the unglamorous parts no one warns you about, like switching banks at month four, hiring your first W-2 across state lines, and reclassifying transactions when your CPA shows up with a different chart of accounts in mind.

04 — How It Works

One starter package. Built for year one.

We keep the offer for new businesses simple. One flat monthly fee, all the WA and OR filings handled, no hourly billing, no annual contract. Once you grow into something more complex, we'll grow the package with you — but we won't sell you a tier you don't need yet.

№ 02

Established

When you outgrow First Year — usually around payroll, AR/AP, or hitting six figures monthly.

$650+/mo
Quoted after a 15-min review

  • Everything in First Year
  • Payroll administration via Gusto
  • Accounts payable & bill pay
  • Accounts receivable & collections
  • Multi-state sales tax (if applicable)
  • Monthly review call with your bookkeeper
  • Cash flow forecasting
  • Direct CPA coordination at year-end
A note for letter recipients: Our annual payment plan saves you 20% over monthly billing — locked in for the year. Mention the letter when you book your call and we'll get you set up. No contract pressure, no obligation, no catch.
05 — While We're On The Call

We found you with public records. We can show you how.

The same method that put this letter in your hands — pulling state filings, picking the right businesses, sending personal mail instead of email blasts — works for almost any B2B service. If you sell to other businesses, this is one of the highest-yield outreach methods available to a small operator.

The hard part of starting a business isn't the work. It's the first hundred customers.

Paid ads punish small budgets. Cold email gets filtered. Networking takes years. Direct mail to publicly-registered businesses is one of the few channels where small operators consistently outperform big ones — because attention is expensive everywhere except a real envelope on a real desk.

On your intro call, if you'd find it useful, we'll walk through how we actually do this — what data we pull from the WA and OR Secretary of State sites, how we filter it, what the letters look like, what response rates to realistically expect, and the mistakes that kill the channel. No pitch, no upsell, no separate service to sign up for.

We do this because the businesses we keep books for tend to grow. The businesses that grow stay clients longer. Helping you find your own customers is, frankly, in our self-interest as your bookkeeper.

06 — The Team

You'll know who you're working with. Always the same person.

Every Make Ready client is paired with one named bookkeeper who handles the day-to-day, plus a partner who reviews the close. We don't pass you between teams. We don't grow past the point we can name every client we serve.

B

Bradley

Founder · Operations

Operates two small businesses in Portland, including all multi-state payroll, sales tax, B&O, and CAT compliance. Built the operations playbook Make Ready uses on every client engagement.

[Partner Name]

Founder · Lead Bookkeeper

Day-to-day responsibility for monthly close, payroll, and state filings across our client businesses. AIPB Certified Bookkeeper, QuickBooks Advanced ProAdvisor, and Xero Certified Advisor.

07 — Questions

The things people ask us before signing.

Both Washington and Oregon publish new business registrations and registered agent addresses as public record through their Secretary of State offices. Anyone can pull the list. We do — and instead of buying ad space or running cold email campaigns, we mail a small number of handwritten letters to founders we think we'd genuinely be a good match for.
The right time is before you have transactions, not after. The chart of accounts you start with shapes every report you'll ever pull. Setting it up correctly on day one — and registering for state tax accounts properly — saves a cleanup engagement later. We can also wait until you're ready, no pressure.
Yes. WA B&O quarterly filings, OR CAT estimates and annual return when applicable, statewide transit tax, TriMet/Lane Transit, L&I quarterly reports, PFML for both states, WA Cares, Portland metro tax stack, and city B&O for Seattle/Tacoma/Bellevue. Everything that touches your books and your registration sits in our scope.
We're certified bookkeepers, not CPAs. You'll still want a CPA for annual tax return filing and IRS representation. We work alongside yours — we deliver them a clean year-end package every January so the return is straightforward — and if you don't have one, we'll refer you to a CPA in your state who's a good fit.
No. Month-to-month, cancel any time with 30 days' notice. We earn your business each month or we don't deserve it. The only thing we ask is that we onboard you properly — the first month involves setup work that doesn't repeat.
$295 per month flat for the First Year package. No hourly billing, no surprise invoices. Your QuickBooks or Xero subscription is included. State filings are included. The only things billed separately are payroll service fees (passed through from Gusto, typically $40–60/month for small teams) and one-time cleanup work if your books need catching up before we go monthly.
There isn't one. Pay annually instead of monthly and you save 20% — that's the whole offer. No auto-renewal trap, no minimum term beyond the year you've paid for, no penalty if you decide partway through that we're not a fit (we'll prorate any remaining months back to monthly billing). The discount exists because predictable revenue lets us plan staffing, not because we're locking you in.

Want to talk? Fifteen minutes is enough.

No pitch deck. No screen-share of dashboards. We'll ask what you're building, what state you're in, what you've already filed for, and whether we'd be useful. If you want, we'll also walk you through how we found you and how the same method could find you customers. If we're not the right fit, we'll tell you who is.

Or just reply to the letter.